Press & Media

Company Overview

Founded by Canadian YouTuber Mika after her move to Japan in 2018, Maigo Mika is a rural Japan–based media company dedicated to documenting authentic life in the Japanese countryside.

What began with the renovation of a 100-year-old akiya in Kochi Prefecture evolved into a storytelling platform focused on community, cultural preservation, and the everyday lives of people rooted in Japan’s regions.

Mika’s first documentary-style video on rural life surpassed 3 million views, establishing the brand’s global reach and resonance. Through film, writing, and cross-platform content, Maigo Mika’s mission is to connect international audiences with the human stories, mutual support culture, and lived realities of Japan’s countryside — inviting viewers to feel not like tourists, but like participants in community life.

Media Coverage & Mentions